Stage 1: Newborn & Swaddling

The first step to achieving deeper sleep and a more regular routine starts with our award-winning Swaddle Up. Trusted by millions worldwide, our Swaddle Up helps your baby sleep peacefully—so everyone can sleep like a baby.

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10% Off Back in Stock
Swaddle Up™ 2.5 TOG Cotton White Dreamer
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Swaddle Up™ 2.5 TOG Cotton White Dreamer
2.5 TOG | 16-20˚C
Swaddle Up™
White Dreamer Quilted Cotton
RRP $54.95
$49.46
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2.5 TOG | 16-20˚C
Swaddle Up™
White Dreamer Quilted Cotton
RRP $54.95
$49.46
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15% Off
Swaddle Up™ 1.5 TOG Cotton Olive North Star
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Swaddle Up™ 1.5 TOG Cotton Olive North Star
1.5 TOG | 18-22˚C
Swaddle Up™
Olive North Star Cotton Fleece
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$42.46
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1.5 TOG | 18-22˚C
Swaddle Up™
Olive North Star Cotton Fleece
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Swaddle Up™ 1.5 TOG Cotton Rose North Star
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Swaddle Up™ 1.5 TOG Cotton Rose North Star
1.5 TOG | 18-22˚C
Swaddle Up™
Rose North Star Cotton Fleece
RRP $49.95
$36.00
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1.5 TOG | 18-22˚C
Swaddle Up™
Rose North Star Cotton Fleece
RRP $49.95
$36.00
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Swaddle Up™ 2.5 TOG Organic Cotton/Merino Wool Rose Lamb's Best Friend
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2.5 TOG | 16-20˚C
Swaddle Up™
Rose Lamb's Best Friend Quilted Organic Cotton/Filling 30% Merino Wool
RRP $69.95
$62.96
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From newborn to toddler, shop special offers on all your baby sleepwear needs.
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From newborn to toddler, shop special offers on all your baby sleepwear needs.
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Swaddle Up™ 2.5 TOG Organic Cotton/Merino Wool Charcoal Lamb's Best Friend
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2.5 TOG | 16-20˚C
Swaddle Up™
Charcoal Lamb's Best Friend Quilted Organic Cotton/Filling 30% Merino Wool
RRP $69.95
$62.96
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Swaddle Up™ 1.0 TOG Cotton White Circus
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Swaddle Up™ 1.0 TOG Cotton White Circus
1.0 TOG | 20-24˚C
Swaddle Up™
White Circus Original Cotton
RRP $44.95
$30.00
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1.0 TOG | 20-24˚C
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White Circus Original Cotton
RRP $44.95
$30.00
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Swaddle Up™ 1.0 TOG Cotton White Colourful Spots
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1.0 TOG | 20-24˚C
Swaddle Up™
White Colourful Spots Original Cotton
$44.95
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Exclusive
Swaddle Up™ 2.5 TOG Cotton White Rainbow
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2.5 TOG | 16-20˚C
Swaddle Up™
White Rainbow Quilted Cotton
$59.95
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Swaddle Up™ 1.0 TOG Cotton Grey
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Swaddle Up™ 1.0 TOG Cotton Grey
1.0 TOG | 20-24˚C
Swaddle Up™
Grey Original Cotton
$44.95
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1.0 TOG | 20-24˚C
Swaddle Up™
Grey Original Cotton
$44.95
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Swaddle Up™ 0.2 TOG Viscose from Bamboo White Moonscape
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Swaddle Up™ 0.2 TOG Viscose from Bamboo White Moonscape
0.2 TOG | 24-27˚C
Swaddle Up™
White Moonscape Viscose from Bamboo
RRP $45.95
$30.00
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0.2 TOG | 24-27˚C
Swaddle Up™
White Moonscape Viscose from Bamboo
RRP $45.95
$30.00
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Find out what temperature rating is perfect for your newborn.
Find the right TOG
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Swaddle Up™ 1.5 TOG Cotton Charcoal Moon and Back
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Swaddle Up™ 1.5 TOG Cotton Charcoal Moon and Back
1.5 TOG | 18-22˚C
Swaddle Up™
Charcoal Moon and Back Cotton Fleece
RRP $49.95
$42.46
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1.5 TOG | 18-22˚C
Swaddle Up™
Charcoal Moon and Back Cotton Fleece
RRP $49.95
$42.46
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Swaddle Up Starter Bundle 2.5 TOG | Rose Lamb | Charcoal Lamb | White Dreamer
2.5 TOG | 16-20˚C
Swaddle Up™ Starter Bundle
White & Pink Dreamer Merino Wool
RRP $194.85
$160.00
Save $34.85

Not sure where to start?

Find out what temperature rating is perfect for your newborn.
Find the right TOG

Not sure where to start?

Find out what temperature rating is perfect for your newborn.
Find the right TOG
Clearance Sale
Swaddle Up™ 1.5 TOG Cotton White North Star
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Swaddle Up™ 1.5 TOG Cotton White North Star
1.5 TOG | 18-22˚C
Swaddle Up™
White North Star Cotton Fleece
RRP $49.95
$36.00
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1.5 TOG | 18-22˚C
Swaddle Up™
White North Star Cotton Fleece
RRP $49.95
$36.00
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Swaddle Up™ 1.0 TOG Viscose from Bamboo Cream
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Swaddle Up™ 1.0 TOG Viscose from Bamboo Cream
1.0 TOG | 20-24˚C
Swaddle Up™
Cream Viscose from Bamboo
RRP $49.95
$42.46
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1.0 TOG | 20-24˚C
Swaddle Up™
Cream Viscose from Bamboo
RRP $49.95
$42.46
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Swaddle Up™ 1.0 TOG Cotton Dusty Pink
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1.0 TOG | 20-24˚C
Swaddle Up™
Dusty Pink Original Cotton
$44.95
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Swaddle Up™ 1.0 TOG Cotton Dusty Blue
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1.0 TOG | 20-24˚C
Swaddle Up™
Dusty Blue Original Cotton
$44.95
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Patented.
Arms Up to enable self-soothing with hands.
Patented.
Arms Up to enable self-soothing with hands.
Patented.
Arms Up to enable self-soothing with hands.
Save $24.85
Swaddle Up™ Starter Bundle 1.0 TOG Blue Cotton & Bamboo
1.0 TOG | 20-24˚C
Swaddle Up™ Starter Bundle
Dusty Blue Cotton & Viscose from Bamboo
RRP $139.85
$115.00
Save $24.85
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Swaddle Up™ 1.0 TOG Cotton Denim Colourful Spots
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1.0 TOG | 20-24˚C
Swaddle Up™
Denim Colourful Spots Original Cotton
$44.95
New
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Swaddle Up™ 1.5 TOG Cotton Dusty Pink Moon and Back
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Swaddle Up™ 1.5 TOG Cotton Dusty Pink Moon and Back
1.5 TOG | 18-22˚C
Swaddle Up™
Dusty Pink Moon and Back Cotton Fleece
RRP $49.95
$42.46
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1.5 TOG | 18-22˚C
Swaddle Up™
Dusty Pink Moon and Back Cotton Fleece
RRP $49.95
$42.46
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Swaddle Up™ 1.0 TOG Cotton Denim Sweet Dreams
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Swaddle Up™ 1.0 TOG Cotton Denim Sweet Dreams
1.0 TOG | 20-24˚C
Swaddle Up™
Denim Sweet Dreams Original Cotton
RRP $49.95
$39.96
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1.0 TOG | 20-24˚C
Swaddle Up™
Denim Sweet Dreams Original Cotton
RRP $49.95
$39.96
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15% Off
Swaddle Up™ 1.0 TOG Cotton Light Pink Jumbo Animal
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Swaddle Up™ 1.0 TOG Cotton Light Pink Jumbo Animal
1.0 TOG | 20-24˚C
Swaddle Up™
Light Pink Jumbo Animal Original Cotton
RRP $49.95
$42.46
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1.0 TOG | 20-24˚C
Swaddle Up™
Light Pink Jumbo Animal Original Cotton
RRP $49.95
$42.46
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15% Off
Swaddle Up™ 2.5 TOG Cotton Olive Dreamer
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Swaddle Up™ 2.5 TOG Cotton Olive Dreamer
2.5 TOG | 16-20˚C
Swaddle Up™
Olive Dreamer Quilted Cotton
RRP $54.95
$46.71
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2.5 TOG | 16-20˚C
Swaddle Up™
Olive Dreamer Quilted Cotton
RRP $54.95
$46.71
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Save $39.85
Swaddle Up Starter Bundle with Layer 2.5 TOG | Rose Lamb | Charcoal Lamb | Oatmeal Romper
2.5 TOG | 16-20˚C
Swaddle Up™ Merino Starter Bundle
White & Pink Dreamer Merino Wool
RRP $219.85
$180.00
Save $39.85
15% Off
Swaddle Up™ 3.5 TOG Cotton White Moonlight
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Swaddle Up™ 3.5 TOG Cotton White Moonlight
3.5 TOG | <16˚C
Swaddle Up™
White Moonlight Quilted Cotton
RRP $64.95
$55.21
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3.5 TOG | <16˚C
Swaddle Up™
White Moonlight Quilted Cotton
RRP $64.95
$55.21
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Around
every 30 seconds, a new family discovers the magic of Love to Dream™
Around
every 30 seconds, a new family discovers the magic of Love to Dream™
Around
every 30 seconds, a new family discovers the magic of Love to Dream™
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Swaddle Up™ 1.0 TOG Cotton Denim
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Swaddle Up™ 1.0 TOG Cotton Denim
1.0 TOG | 20-24˚C
Swaddle Up™
Denim Original Cotton
RRP $44.95
$38.21
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1.0 TOG | 20-24˚C
Swaddle Up™
Denim Original Cotton
RRP $44.95
$38.21
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$29.85 Off
Swaddle Up™ Starter Pack 1.0 TOG Cotton Grey Bunny
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1.0 TOG | 20-24˚C
Swaddle Up™ Starter Pack
Grey Bunny Original Cotton
$110.00
$29.85 Off
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Swaddle Up™ 1.0 TOG Cotton Deep Olive
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1.0 TOG | 20-24˚C
Swaddle Up™
Deep Olive Original Cotton
$44.95
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Save $24.85
Swaddle Up Starter Bundle 1.0 TOG Dusty Pink | Light Pink Jumbo | Grey
1.0 TOG | 20-24˚C
Swaddle Up™ Starter Bundle
Light Pink Jumbo Animal Original Cotton
RRP $139.85
$115.00
Save $24.85
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Swaddle Up™ 1.0 TOG Cotton Oatmeal
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Swaddle Up™ 1.0 TOG Cotton Oatmeal
1.0 TOG | 20-24˚C
Swaddle Up™
Oatmeal Original Cotton
$44.95
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1.0 TOG | 20-24˚C
Swaddle Up™
Oatmeal Original Cotton
$44.95
New Exclusive
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Swaddle Up™ 1.0 TOG Cotton Charcoal Big Sky
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Swaddle Up™ 1.0 TOG Cotton Charcoal Big Sky
1.0 TOG | 20-24˚C
Swaddle Up™
Charcoal Big Sky Original Cotton
RRP $49.95
$42.46
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1.0 TOG | 20-24˚C
Swaddle Up™
Charcoal Big Sky Original Cotton
RRP $49.95
$42.46
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Swaddle Up™ 1.0 TOG Cotton White Rainbow Dream
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1.0 TOG | 20-24˚C
Swaddle Up™
White Rainbow Dream Original Cotton
$49.95
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15% Off
Swaddle Up™ 1.0 TOG Cotton Cobalt Paperbirds
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Swaddle Up™ 1.0 TOG Cotton Cobalt Paperbirds
1.0 TOG | 20-24˚C
Swaddle Up™
Cobalt Paperbirds Original Cotton
RRP $49.95
$42.46
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1.0 TOG | 20-24˚C
Swaddle Up™
Cobalt Paperbirds Original Cotton
RRP $49.95
$42.46
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Save $24.85
Swaddle Up™ Starter Bundle 1.0 TOG Olive Cotton & Bamboo
Swaddle Up™ Starter Bundle 1.0 TOG Olive Cotton & Bamboo
1.0 TOG | 20-24˚C
Swaddle Up™ Starter Bundle
Deep Olive Original Cotton
RRP $139.85
$115.00
View product details
1.0 TOG | 20-24˚C
Swaddle Up™ Starter Bundle
Deep Olive Original Cotton
RRP $139.85
$115.00
Save $24.85
20% Off
Swaddle Up™ 0.2 TOG Cotton White Zoo Time
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Swaddle Up™ 0.2 TOG Cotton White Zoo Time
0.2 TOG | 24-27˚C
Swaddle Up™
White Zoo Time Cotton
RRP $41.95
$33.56
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0.2 TOG | 24-27˚C
Swaddle Up™
White Zoo Time Cotton
RRP $41.95
$33.56
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“Simply the best thing I ever bought.”

Sarah & Mark

“Simply the best thing I ever bought.”

Sarah & Mark

“Simply the best thing I ever bought.”

Sarah & Mark
20% Off
Swaddle Up™ 1.0 TOG Organic Cotton Mint Celestial Dot
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Swaddle Up™ 1.0 TOG Organic Cotton Mint Celestial Dot
1.0 TOG | 20-24˚C
Swaddle Up™
Mint Celestial Dot Organic Cotton
RRP $49.95
$39.96
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1.0 TOG | 20-24˚C
Swaddle Up™
Mint Celestial Dot Organic Cotton
RRP $49.95
$39.96
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Swaddle Up™ 1.0 TOG Organic Cotton Cream
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Swaddle Up™ 1.0 TOG Organic Cotton Cream
1.0 TOG | 20-24˚C
Swaddle Up™
Cream Organic Cotton
$49.95
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1.0 TOG | 20-24˚C
Swaddle Up™
Cream Organic Cotton
$49.95
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Size guides

Stage 1 - Newborn & Swaddling
Size
Weight
Max height
NB
Newborn
2.2 - 3.8kg 5 - 8.5lbs 60cm 24"
S 3.5 - 6kg8 - 13lbs 62cm 25"
M 6 - 8.5kg 13 - 19lbs 68cm 27"
L 8.5 - 11kg 19 - 24lbs 76cm 30"



Stage 2 - Ready to Roll
Size
Weight
Max height
M 6 - 8.5kg 13 - 19lbs 68cm 27"
L 8.5 - 11kg 19 - 24lbs 76cm 30"
XL 11 - 14kg 24 - 32lbs 84cm33"



Stage 3 - On the move - Sleep Suit
Size
Max height
0 (6-12 months) 84cm33"
1 (12-24 months) 92cm 36"
2 (2 Years) 100cm39"
3 (3 Years) 108cm42"
4 (4 Years) 115cm45"



Stage 3 - On the move - Sleep Bag
Size
Max height
0-1 (6-18 months) 88cm35"
1-3 (18-36 months) 108cm42"



Rompers
Size
Max height
0000 (Newborn) 60cm24"
000 (0-3 months) 62cm25"
00 (3-6 months) 68cm27"
0 (6-12 months) 76cm30"
1 (12-18 months) 84cm33"
92cm36"
3 100cm39"



Sheets & Bedding
Product
Dimensions
Bassinet/Basket 80cm x 40cm x 9cm
Cot/Crib 132cm x 77cm x 19cm

Swaddle FAQs

Why Swaddle Up™?
Medical research suggests that swaddling is beneficial in helping newborns to sleep better. Swaddling a baby may calm their 'startle reflex' which wakes them up & disturbs their sleep. Our patented, award-winning Swaddle Up™ helps baby to settle quickly & establish a peaceful sleep routine. Importantly, it completely removes the need for loose blankets in the cot/crib, making it a safer option for babies. Unlike traditional swaddles that keep a baby's arms by their side or across their chest, the unique Arms Up design of our Swaddle Up™ has patented wings that allow a baby to sleep in their natural Arms Up position. This means your baby can easily touch their face & suck on their hands & fingers for true self-soothing.
What is self-soothing?
A natural way babies settle themselves to sleep is by sucking on their hands or gently rubbing their cheeks. This is called self-soothing. This hand sucking can also help develop mouth muscles which aid in feeding, speech development & their natural rooting reflex. Swaddle Up™ has been designed to allow babies to safely suck on their hands for self-soothing. SELF-SOOTHING = MORE SLEEP.
Why Arms Up?
Swaddle Up™ is specifically designed to let your baby sleep in a natural Arms Up position. This allows them to bring their hands to mouth for self-soothing during sleep time, resulting in more sleep for everyone.
What is a TOG?
A TOG Rating is a number which tells you how warm a garment will keep your baby. The higher the number, the warmer your little one will be when wearing the garment. This means higher TOG ratings keep your baby warm during colder winter months, while lower TOG ratings keep your baby cool in the hotter summer season. For more on TOGs and which is the right TOG for your baby, click here to read our blog post on TOG.
What size Swaddle Up™ should I buy?
For best fit result please select your Swaddle Up™ sizing according to your child's weight not their age. The Swaddle Up™ range is available in four sizes: Newborn (Suitable for 2.2-3.8kg), Small (Suitable for 3.5-6kg), Medium (Suitable for 6-8.5kg) & Large (Suitable for 8.5-11kg).
How many Swaddle Up™ swaddles do I need?
We recommend that you purchase at least two Swaddle Up™ swaddles in the appropriate size. If you own two, then one can be in the wash while your baby is wearing the other one. It might even be helpful to consider having a third on hand to use in case of emergencies.
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Our global award-winning Swaddle Up™ for swaddling newborns

Love to Dream™ Swaddle Up, the award-winning baby swaddle that keeps your little one’s arms in a more natural upward position, with a hip-healthy design and helps prevent night-time waking from your baby’s natural startle reflex. The unique ARMS UP™ design of SWADDLE UP™ replicates your baby's behaviour in the womb, allowing the natural ARMS UP™ position & allows them to place their hands to the mouth for true SELF-SOOTHING™. Made from soft, cosy cotton, our baby swaddle is available in different temperature ratings that ensure comfort for your baby all year round. Stage 1 is recommended for ages 0-3 months, however age is only a guidance. Product suitability will depend on a baby's physiology and development. The care-giver must determine what is suitable.